ATR appoints Lamberto Martinello as Head of Communications and Corporate Branding
Toulouse, 9 January 2023 – Lamberto Martinello has been appointed Head of Communications and Corporate Branding for ATR, the world number one regional aircraft manufacturer. He took up his position on 1 January 2023 and reports directly to the CEO, Nathalie Tarnaud Laude.
Lamberto was previously Head of Social Media and Digital Marketing at the Italian group Leonardo. Since 2005, he has held several senior positions there, covering all aspects of corporate communications. He has developed a strong expertise in the fields of internal and external communication, social media, digital marketing, e-reputation and crisis management.
Throughout his career, Lamberto has implemented communication strategies to support the business objectives of the Italian group. His activities have led to significant and measurable improvements in visibility and awareness of the company and have helped to strengthen Leonardo’s brand image in new markets.
His in-depth knowledge of the aeronautical sector and his expertise in corporate communications will bring true added value to continue positioning ATR internationally as an aircraft manufacturer, leader in the regional market, whose purpose is to connect communities and businesses in a responsible way today and for the future.
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About ATR
ATR is the world number one regional aircraft manufacturer with its ATR 42 and 72, the best-selling aircraft in the below 90-seat market segment. The unifying vision of the company is to accelerate sustainable connections for people, communities and businesses, no matter how remote. Flown by some 200 airlines in over 100 countries, ATR aircraft opened 160 new routes in 2023, facilitating the development of territories and enabling access to crucial services like healthcare and education. Thanks to ATR’s focus on continuous innovation and the intrinsic efficiency of the turboprop technology, ATR aircraft are the most advanced, versatile, cost-effective and lowest-emission regional aircraft on the market, emitting 45% less CO2 than similar-size regional jets. In January 2022, we flew the first ever commercial aircraft using 100% SAF in both engines. ATR is a joint-venture between Airbus and Leonardo.